PROPEL YOUR ESTHETICS CAREER FORWARD WITH ELITE VIP COACHING

Team up with a coach who's walked in your shoes.

PROPEL YOUR ESTHETICS CAREER FORWARD WITH ELITE VIP COACHING

Team up with a coach who's walked in your shoes.

ONE-ON-ONE ELITE ESTHETICIAN VIP COACHING

The VIP experience is for elite estheticians who are ready to rev up their game and get truly focused on their big picture. This program is customized and tailored to fit your individual business needs to help stretch you beyond your current level of thinking and success.


The Elite VIP Esthetician Coaching program includes:

  • Private one-on-one coaching with Maxine or Rebekah
  • Brainstorming and strategy sessions
  • Custom, tailored business mapping and planning based on your "Life Plan"
  • Leadership guidance
  • Employee Manual template
  • Job ad template
  • Hiring System (how to find the right talent)
  • New Employee Onboarding Orientation program
  • Compensation model 
  • Super Operating procedures for service providers and front desk/guest services
  • Action steps and accountability during the entire program. We are on your team!

ONE-ON-ONE ELITE ESTHETICIAN VIP COACHING

The VIP experience is for elite estheticians who are ready to rev up their game and get truly focused on their big picture. This program is customized and tailored to fit your individual business needs to help stretch you beyond your current level of success.


The Elite VIP Esthetician Coaching program includes:

  • Private one-on-one coaching with Maxine or Nakia
  • Brainstorming and strategy session
  • Custom, tailored business mapping and planning
  • Leadership guidance
  • Employee manual template
  • Job ad templates
  • Hiring and onboarding guides
  • Standard operating procedures for service providers and front desk/guest services
  • Action steps and accountability during the entire program. We are on your team!

Meet Your CoachES

MAXINE DRAKE - ESTHETICIAN CAREER COACH

When spa owners are profitable doing what they love, the industry bar is energetically raised!

As a former spa owner and director of sales for a global skincare brand, Maxine Drake understands the esthetics industry from all angles.

If you’re a spa owner looking to accelerate your business, or you need help starting out as a solo esthetician, you’ve come to the right place.


Maxine is a Gallup-trained Strengths Coach, who helps estheticians build, grow, and scale their spa business by assisting to discover and foster their own unique talents.

Maxine’s top 5 Clifton Strengths: Individualization, Connectedness, Activator, Ideation, and Learner (also known as her super-powers!)

Maxine will help you flourish by aiding you to focus on doing more of what you naturally do best. She will help you to understand your strengths and blind spots and how to manage them more effectively. She is also a phenomenal brainstorming partner who boldly shares ideas and insights.

After 30-plus years in the esthetics industry, Maxine has helped hundreds of estheticians develop a clear marketing message, own their niche, and win more high-value clients.

REBEKAH MCCABE - ESTHETICIAN CAREER COACH

Rebekah comes to us with over 28yrs in the Esthetic field under her belt.


She has worked in many environments from 4 diamond resorts to medical clinics to solo career owning a wellness center to leading teams of people.


Her life has been full of adventure. When she isn’t talking skin and wellness, Rebekah has been a singer singing with companies like Colorado Children’s Choral, Central City Opera and New York City Opera and even sang for a former president in years past!


Currently, after loosing her husband of 23yrs, she has had a major life shift of moving back to her home state of Colorado to venture into taking the skills she has learned into helping others succeed in their heart dreams and goals.


Her hobbies consist of acting in community theatre, painting and fly fishing!


She also loves a good book and travel.

The Mastermind experience is designed for esthetician owners who:

  • Wants to discover possibilities and fresh ideas to achieve business goals.
  • Are ready to break through barriers and reach goals with renewed enthusiasm and intention.
  • Have always wanted to be a part of a brainstorming group with like-minded business owners who share similar values.

Apply to this intimate, result-focused mastermind program here.

maxine drake looking at the esthetician inner circle logo

The Esthetician Inner Circle Membership


We boldly stand by our content and give you the "How To" in every Masterclass or Group Coaching Session.


Stop settling for hype! (Save money, too) 🙂


This exclusive membership offers easy-to-understand business and marketing training. You will learn how to grow your community presence, generate new leads, convert prospects into clients, and increase sales. Most of our members have been with us for years!


The Esthetician Inner Circle Membership includes:

  • Immediate and UNLIMITED Access to the Training Video Vault (60+ "How-To" Masterclasses)
  • Support in a private group with like-minded estheticians 
  • Participate in LIVE weekly Group Coaching

Get access to the membership here!

maxine drake consulting sonja testimonial

Maxine gave me so much information and tips on how to expand my business and really helped me to target my ideal client. Her approach to marketing is brilliant and easy to understand and follow. I have no doubt my business will increase after implementing her strategies.

SONIAA COX

Maxine is a fantastic coach! If you are an Esthetician in need of business guidance and support to grow your practice, the Esthetician Inner Circle is the perfect place to find the support you’re looking for. Maxine’s positive attitude and knowledge, combined with support and idea sharing from like-minded professionals in our industry, is invaluable. I highly recommend Maxine and the Esthetician Inner Circle!

teri kotantoulas

shawna pelton - maxine drake esthetician coach testimonial

I’ve had the privilege of knowing & working with Maxine for 12 years now and have found myself saying on many occasions “she is consistently incredible”. A wealthy source of knowledge in addition to being on point, generous, kind & attentive, Maxine is a true professional with so much to offer.

SHAWNA PELTON

Proven Techniques from Today's Industry Icons


Want to continue your education on your time? Maxine’s book “The Estheticians Guide to Outstanding Esthetics” is a must-have for spa owners and estheticians!

This book includes over 200 pages of:
  • Client building success stories
  • The honest truth behind building an esthetic business
  • How to get paid your worth
  • Bringing nutrition into your practice
  • Understanding money mindset
  • Real stories from estheticians just like you who built a thriving business
  • And much more!