VIP Spa Experience

How To Create a VIP Spa Experience To Get Premium Clients

How often do you invest time and attention to improve the spa guest experience for your clients?  The key to attracting premium clients is to create a VIP luxury experience. Most estheticians do a “good” job every single appointment but are we putting in the effort to create an exceptional VIP spa experience and make it so memorable that your …

retail

How To Increase Retail Sales In Your Beauty Business

Retail sales is an important component to become a profitable spa business. Selling retail is a vital factor to boost your bottom line. However, most spa owners struggle to keep their retail sales numbers up. Let’s explore ways to help you increase retail sales in your beauty business. In this article, we’ll reveal ways to help you increase retail sales …

empathetic

Empathetic Listening – The Key To Successful Communication

Whether you’re building a successful team, or developing a deeper understanding of client needs, empathetic listening is key. Relationship building is all about client communication. How well you listen your your client’s needs with an empathetic ear can determine your success. As a service professional, your interpersonal communication skills are vital for relationship and business building. Without the ability to …

cancellation policy

How To Create and Enforce a Cancellation Policy For Your Spa Business

Having a clear cancellation policy is essential for operating a successful beauty business. Such policy saves you time, energy, and more important – money! However, for many spa owners, crafting and enforcing cancellation policies is often more complicated and challenging than it seems. Why You Need a Cancellation Policy For Your Spa Business There’s no question that you need to …

profitable

How To Make Your Spa Business Profitable And Sustainable

Just because you’re making money in your business doesn’t mean it’s profitable. You could actually be losing money if your expenses are higher than your revenue. Here are a few tips to ensure you’re running a sustainable spa business. There are two pieces to the “profit” calculus – generating more revenue and/or lowering expenses. It’s important to make sure you …

How To Create a Profitable Environment for Your Esthetician Business (Part 2 of 2)

In the last installment of this series, we talked about how to create a supportive work environment for your esthetician business by building relationships with those around you. Unfortunately, not every situation can be remedied by good networking. There are times when you need to recognize the signs and make the decision to relocate your business: One esthetician was in …

How To Create a Profitable Environment for Your Esthetician Business (Part 1 of 2)

Do you love your work environment? Is it lifting you up or dragging you down? Our environment shapes the way we think, believe, and behave. A toxic work setting not only affects our health and well-being but also has an impact on the number of clients and amount of income we create. If you’re having the following challenges, like some …