How often do you invest time and attention to improve the spa guest experience for your clients? The key to attracting premium clients is to create a VIP luxury experience they will never forget. Most estheticians do a “good” job every single appointment but are we putting in the effort to create an exceptional VIP spa experience and make it …
NeurotriS: The Best Microcurrent Machine On The Market
If you are looking to add a professional microcurrent machine to your esthetician business this article is for you. I still believe Neurotris Microcurrent is the best on the market because it produces the results your clients want. Have you seen the Madonna Instagram video showing an esthetician giving her the NeurotriS Microcurrent Treatment? The “fork facial” video went viral …
GDPR Compliance For Estheticians and Spa Owners
Has your inbox been inundated with emails about GDPR and privacy policies lately? As an esthetician and spa owner, you may wonder what the big deal is and how GDPR affects you as a local business in the United States. If you’re like many of my clients and students, the legalese may send your head spinning. Don’t worry, this article …
Increase Sales By Hosting A Holiday Spa Event
The holiday season is fast approaching and this is the time of year many spa owners are crunching to make their revenue goals before year end. You can absolutely increase sales by hosting a spa event. Sure, it’s nice to gather clients for a party, but your main objective should be to create community awareness, gain new clients, and sell …