Why You Need the Profit First Formula in Your Beauty Business Now


Why You Need Profit First in Your Beauty Business We need the profit first formula now because most of us are way better at serving clients in the treatment room than we are at running our beauty business. The Profit First formula will create a positive shift in your business forever! You will look at money in a new light. Read on beauty pro!

Plenty of beauty business owners stumble with the business side of things in their practice. Trust me, I have also…until I found a better way.

You may find yourself trying to sell more only to find yourself earning less. That doesn’t seem fair, does it?

It isn’t your fault! The problem is that we were taught an antiquated formula of “sales-expenses=profit.” An approach creates the faulty mindset that you’ll pay yourself with whatever is leftover or maybe pay yourself nothing at all.

This old formula has us habitually dig through the proverbial gaps between the cushions in our bank account “couch” in hopes to find some money.

You don’t have to live in that cycle anymore!

You can become profitable immediately by shifting your money habits and forever change your esthetician business — all you need to do is to adopt the Profit First Formula.

Why Take Profit First?

The premise of the Profit First Formula is simple — flip the formula from “sales-expenses=profit” to “sales-profit=expenses.”

When you shift that formula, you also shift your mindset. You will no longer treat yourself like an afterthought. Taking profit first sends a subliminal message to your brain that “you matter.”

It’s time to allow your business to serve you instead of you serving your business.

What’s the Profit First Formula Anyway?

Relax! The Profit First Formula has less to do with spreadsheets and more about your money behaviors.

As Mike Michalowicz, author of the Profits First Formula, puts it, “Taking your profit first both enforces frugality and inspires industry-changing innovation.” Woah.

Wait… Who’s Mike Michalowicz Again?

Mike is the best-selling author of The Profit First book. His mission is to eradicate entrepreneurial poverty.

Recently, he taught a masterclass in our Esthetician Inner Circle titled “Fix the Next in Your Esthetician Business.” It was an incredible class that helped estheticians and beauty business owners understand how to handle any crisis. The owners were thrown a life-line and within one hour, there was an energetic shift of renewed hope!

We’re excited to have Mike Michalowicz deliver another class for us! You are invited too! Even if you aren’t an Inner Circle Member, you have a chance to invest in a single class.

Mike Michalowicz Will Show You How To Be Profitable

Running a business can feel like an uphill battle when you’re constantly chasing the next sale without much to show for it. Mike will show you how to end that vicious cycle, which has us caught in a “survival trap.” You will know how to become profitable immediately.

Join us on March 8th, 2021 at 3 pm Eastern to see how you can become the beauty business CEO you have always aspired to be.

The Profit First Workshop will change how you run your esthetician business, put more money in your pocket, and improve how you look at money and your bank accounts altogether. You’ll take profit first and prioritize YOU! You’ll feel accomplished and your business model will be healthier.

Why are we hosting this live workshop?

We believe that you’re a smart beauty business owner who makes wise decisions no matter what’s going on in the world around you. However, we also understand the daily struggles of running a business, especially for solo estheticians.

We believe in giving you the best business tools so you can achieve the success you desire. We want you to run a profitable business and enjoy life! Isn’t that why we own a business in the first place?

Become a Profitable Beauty Business Owner

No doubt, we have had a rough year. The struggle has been real but I’m experiencing first-hand how our community is banding together and coming out stronger on the other side.

Now that we have cultivated a new awareness as beauty business owners, we can no longer run our business the same way as we have done year after year — encountering the same problems and trying to solve them with the same approach.

The Profit First Formula is one of those life-altering tools that’ll change how you think so you’ll change how you act. That’s why I love it — it has less to do with the numbers and more to do with your daily habits and mindset, so you’ll benefit from this “upgrade” for the rest of your life!

I look forward to seeing you at the live workshop with Mike Michalowicz!

Forever and always cheering you on!



Esthetician Inner Circle Masterclass - Profit First March 8th, 2021

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