So, you’re ready to take the leap from being a solo practitioner to leading a team of employees. You are excited, yet nervous. You want to do it right, but you’re not sure how to do it. You might be thinking….how do I lead? Am I a leader? Once you cross that threshold of hiring employees, your business is no …
Many spa professionals I’ve spoken with have expressed how difficult it is to stay motivated while running their beauty businesses – whether they are leading a team of service providers or work alone. When we feel inspired – we are motivated to do what it takes to improve the areas of our life. Building a business is not easy. It …
Facebook’s recent algorithm updates have many business owners on edge. As a spa owner, you’re probably wondering how this will affect your marketing and what you can do to successfully promote your beauty business on Facebook. Mark Zuckerberg’s focus for 2018 is to bring the personal element back to the platform by encouraging meaningful interactions among people. Users are expected …
Social media marketing can be a struggle for many spa professionals trying to grow their beauty business. Maybe you have been trying to figure out social media on your own and feel like it’s not working? Or perhaps you have tried working with a virtual assistant (VA) but realize you need more help in creating a strategy because you understand …
As an entrepreneur and business owner, it’s critical that we invest in our personal and business growth each year. We attend live conferences to give us a break from the daily routine to learn fresh ideas that spark our creativity and expand our current way of thinking. We love inspirational education that gives us the tools we need to grow …
Yelp remains to be a hot topic in the beauty industry – do you love it or hate it? You may wonder, is it worth the time and effort to set up your Yelp business listing? And can you get more clients by using Yelp? Why Yelp? Yelp gives you the opportunity to get more exposure to a local clientele …
We have had many questions come in regarding the Beauty Business Summit happening in Hawaii this October. We wanted to provide answers in an FAQ Blog to help you prepare and get excited about attending the summit on the beautiful island of Oahu! The Beauty Business Summit is a 2 day event. Oct 14 and 15, 2018 9am-5pm Successful …
Once in a while you get that “gut feeling…” maybe it feels like butterflies in your stomach or maybe it’s a tug in your belly. Do you think it’s nonsense and ignore it or could it be your intuition trying to get your attention to help you make better decisions and live a more fulfilling life? Do you follow your intuition? …
You’ve noticed the buzz about the Beauty Business Summit happening in Hawaii this October and you really want to go. How do you convince your boss to send you? There is a specific way to ask your boss to achieve that nod of approval by explaining the benefits first. Follow these 5 tips to convince your boss to send you …
Client building is the most common challenge I hear amongst estheticians. This article is part 2 of a series based on ways to build clientele to boost your business. In this post, we offer 3 simple ways to help you build clientele and keep that momentum going. In the previous article, we discussed how networking is one of the most …