enthusiasm

Enthusiasm! What’s Missing In Beauty Business Success

Over the years I have met and worked with many estheticians and spa owners. What distinguishes those who succeed from those who play at mediocrity? Attitude. Is enthusiasm the missing ingredient in the treatment room? Owners who show high levels of enthusiasm running their business and serving clients are happier and more successful. Being enthusiastic isn’t just a “feel good” …

give

8 Ways To Give Back To Your Team, Clients, and Community This Holiday Season

As the holiday season approaches, many of us are thinking about giving back to our team, clients, and the community to show our gratitude and appreciation. In just a few short days, I’ll be giving $10,000 back to the beauty industry at the Beauty Business Summit in Honolulu, Hawaii. And yes, we already planning 2019 Summit. 🙂  The proceeds ($10,000) …

NeurotriS: The Best Microcurrent Machine On The Market

In February 2018, Madonna posted an Instagram video showing an esthetician giving her the NeurotriS Microcurrent Treatment. Let’s explore why this quite possibly is the best microcurrent on the market today. This “fork facial” video went viral and microcurrent facial treatments are the rage right now. Estheticians are investing in microcurrent machines to keep up with consumer demand. Many spa …

retail

How To Increase Retail Sales In Your Beauty Business

Retail sales is an important component to become a profitable spa business. Selling retail is a vital factor to boost your bottom line. However, most spa owners struggle to keep their retail sales numbers up. Let’s explore ways to help you increase retail sales in your beauty business. In this article, we’ll reveal ways to help you increase retail sales …

Things to do in Hawaii

Favorite Things To Do In Hawaii

Hawaii is one of the most beautiful, magical places on earth I believe everyone should experience at least ONCE in their lifetime. While it’s impossible to list everything to do in Hawaii, I’d like to share some of my favorites. If exploring Hawaii has been on your bucket list, now is the time to jump on the opportunity and mix …

empathetic

Empathetic Listening – The Key To Successful Communication

Whether you’re building a successful team, or developing a deeper understanding of client needs, empathetic listening is key. Relationship building is all about client communication. How well you listen your your client’s needs with an empathetic ear can determine your success. As a service professional, your interpersonal communication skills are vital for relationship and business building. Without the ability to …

cancellation policy

How To Create and Enforce a Cancellation Policy For Your Spa Business

Having a clear cancellation policy is essential for operating a successful beauty business. Such policy saves you time, energy, and more important – money! However, for many spa owners, crafting and enforcing cancellation policies is often more complicated and challenging than it seems. Why You Need a Cancellation Policy For Your Spa Business There’s no question that you need to …