As a beauty business owner, it’s important to demonstrate reliability and integrity to your clients, team members, and other industry professionals by keeping your word. While most people will understand if you can’t deliver on your promises once or twice, doing so consistently or not handling a situation properly can damage your reputation. Not keeping promises can break trust, create …
Hiring a Team For Your Beauty Business – Part 2
The foundation of building a successful team for your beauty business is to adopt a leadership style that matches your core values and personality. As we have discussed in the first installment of this series, servant-based leadership and transformational leadership are best suited for beauty business owners. After acquiring the necessary leadership mindset and skillset, it’s time to dig into …
Hiring a Team For Your Beauty Business – Part 1
If you’re a successful solo esthetician with a full book of appointments, you may be feeling exhausted or even a little burnt out just from servicing your clients. You may even be turning businesses away, which makes you feel like you’re leaving money on the table. Is it time to hire someone? Hiring employees may seem to be the obvious …
Enthusiasm! What’s Missing In Beauty Business Success
Over the years I have met and worked with many estheticians and spa owners. What distinguishes those who succeed from those who play at mediocrity? Attitude. Is enthusiasm the missing ingredient in the treatment room? Owners who show high levels of enthusiasm running their business and serving clients are happier and more successful. Being enthusiastic isn’t just a “feel good” …
8 Ways To Give Back To Your Team, Clients, and Community This Holiday Season
As the holiday season approaches, many of us are thinking about giving back to our team, clients, and the community to show our gratitude and appreciation. In just a few short days, I’ll be giving $10,000 back to the beauty industry at the Beauty Business Summit in Honolulu, Hawaii. And yes, we already planning 2019 Summit. 🙂 The proceeds ($10,000) …
How To Disarm Your Fears By Changing Your Narrative – Five Easy Steps
Let’s have an honest conversation about fears that may be paralyzing you as a spa owner. Your narrative may keep you from excelling in business but there is a way to disarm your fears by changing your self talk. What would you do if you weren’t afraid? Do you fear being criticized by your esthetician peers? Are you afraid that …
Empathetic Listening – The Key To Successful Communication
Whether you’re building a successful team, or developing a deeper understanding of client needs, empathetic listening is key. Relationship building is all about client communication and rapport. How well you listen your your client’s needs with an empathetic ear can determine your success. As a service professional, your interpersonal communication skills are vital for relationship and business building. Without the …
Spa Owner’s Guide To Successfully Leading a Team
So, you’re ready to take the leap from being a solo practitioner to leading a team of employees. You are excited, yet nervous. You want to do it right, but you’re not sure how to do it. You might be thinking….how do I lead? Am I a leader? Once you cross that threshold of hiring employees, your business is no …
Do Estheticians and Spa Owners Need High EQ?
You have probably heard of EQ, which stands for emotional quotient – also referred to as emotional intelligence or soft skills. However, many may not be aware of its important role in building an esthetician or spa business. Studies have shown that a high emotional quotient (or EQ) boosts career success, entrepreneurial potential, and leadership talent. High EQ also improves …