Your MUST List January is a month for new beginnings and fresh starts in our personal lives and in our business. It’s a time for reflecting, goal setting and understanding what changes need to happen in order to have a better life in the new year. December is the month to organize your business to make that new beginning possible …
End of Year Practices for your Esthetic Business
There is much to do as the year comes to a close, especially for a small business owner. What are we thinking about the most? Taxes of course! But it’s also a perfect time of year for solitude and self-reflection. It’s a time to evaluate your goals and create a plan for the New Year. I personally love closing the …
5 Simple Steps to Turn Prospects into Clients
Whether you are fresh out of esthetics school or are a seasoned pro, there are times in your business when you will be asking “How do I gain new clients?” This is a common question that I get on my coaching calls with spa professionals. Turning prospects into clients takes time and specific actions. Incorporate these 5 simple steps into …
Holiday Spa Marketing
Do you get anxiety just thinking about spa holiday marketing? It’s hard to believe we are nearing the end of 3rd quarter. September seems to fly by, and before we know it, the holidays sneak up on us. We seem to fall for it every year! I was speaking to an esthetician recently and she was telling me how she …
Positive LeadershipIn Your Esthetics Business
Each day we are given a choice on how we show up in our esthetics business. How to behave. We choose how to treat employees, clients, family members, and anyone with whom we interact every day. Now more than ever, we need positive leaders. Our world is hungry for heart-centered leaders who desire to make changes for the greater good …
Build an Esthetics Business Model that Will Yield Profits
Job Vs. Career Vs. Calling Turn Your Calling into a Successful Business Do you work a job, have a career, or is esthetics your calling? This is an important question to ask yourself as the answer could have a major impact on your future success. Does it feel like you are just working a job? Jobs tend to be work …
Become an Abundant Esthetician
Elevate Your Esthetician Business At A Live Workshop If you are an esthetician feeling frustrated about the best methods to take to grow your business then this blog post is for you. Do you struggle with attracting the right clients? Feel confused when it comes to marketing? Unsure of how to truly grow a lucrative practice? Not sure where to …
Managing Social Media for Estheticians
As an esthetician, you know it’s important to keep up with trends in skincare products, tools, and technology. But what about trends when it comes to our professional social media accounts? With so many trends, platforms, and variables, managing social media can be daunting. When it comes to social media, you probably have an idea of how it “should” look …
Top 3 Overlooked Esthetician Business Success Elements
There is a lot more to running a successful esthetician business than just being the best at skin care. It also requires developing your unique brand, nurturing a dedicated client base, and building a stellar reputation. However, even with those priorities addressed, there are many other factors that impact one’s business potential. Learn the top 3 most commonly overlooked …
Business Inspiration for Estheticians From Maxine Drake
We are all inspired by the idea of success, but that definition of success widely varies from person to person. One person’s idea of success may not be very motivational for you. By defining what success means to you, taking action to achieve your goals and establishing balance between your personal and business life, you will find prosperity. Defining Success …