FAQ Beauty Business Summit Hawaii

We have had many questions come in regarding the Beauty Business Summit happening in Hawaii this October. We wanted to provide answers in an FAQ Blog to help you prepare and get excited about attending the summit on the beautiful island of Oahu! The Beauty Business Summit is a 2 day event. Oct 14 and 15, 2018 9am-5pm   Successful …

Power of Intuition

Leverage the Power of Intuition For a More Fulfilling Life

Once in a while you get that “gut feeling…” maybe it feels like butterflies in your stomach or maybe it’s a tug in your belly. Do you think it’s nonsense and ignore it or could it be your intuition trying to get your attention to help you make better decisions and live a more fulfilling life? Do you follow your intuition? …

5 Tips – How To Convince Your Boss To Send You To The Beauty Business Summit

You’ve noticed the buzz about the Beauty Business Summit happening in St. Petersburg, Florida this October and you really want to go. How do you convince your boss to send you?  There is a specific way to ask your boss to achieve that nod of approval by explaining the benefits first. Follow these 5 tips to convince your boss to …

Client Retention

Client Retention – Secrets That Keep Your Appointment Book Filled

The biggest secret to keep your appointment book full is more about your client’s experience and less about what you offer. If retaining clients is a struggle for you, it’s time to examine how you do business. As owners, we need to put more focus on client retention instead of client acquisition. For most businesses, especially those in the service …

email marketing strategies for estheticians maxine drake blog

Best Email Marketing Strategies For The Esthetician In Business

Many estheticians and spa owners struggle with email marketing because they are unsure of what to say or uncertain of how many emails to send. Others find email marketing challenging, or underestimate the power value based emails can have for business growth so email marketing strategies are under utilized. In truth, email marketing can be a strategic way to communicate …

esthetician business challenges

4 Business Challenges Faced By Estheticians and Spa Owners (and how to overcome them)

Most estheticians and spa owners fulfill their passion by seeing clients in their treatment rooms.  They also schedule additional time to manage business tasks and handle any challenges that may arise.  That means the majority of esthetician owners are working in, as well as on, their businesses. If this is you, you know how crazy things get when trying your …